iPad Turns Out to Be Big Business in Mobile Computing

Yes, iPads are cool, hip, and awesome little personal tech toys – carrying one and using one shows you have class, style, and intelligence. Yeah! But there is more to this game, much more, you see iPad isn’t just for the techno-savvy teens and Xers, no, now it’s big business, some of the biggest in industry in fact.There was an interesting article recently which I believe accents my points here, it was published in the Wall Street Journal on December 9, 2010 and titled; “iPads are the Latest Tool in Medical Sales,” by Jon Kamp and Roger Cheng. The article explains how large medical companies like Abbott, Medtronic, and Boston-Scientific are making excellent use of these devices with their sales forces in the field; and why not.Now then, I’d like to make an observation here, perhaps to get you to think on this. First, iPad came out first and got a jump on the competition. People on the go, and on the move need state-of-the-art mobile computing technology, thus, these road warriors were amongst the early adopters. And being somewhat tech savvy they also demanded apps to fit their needs. Since large corporations are into efficiency they immediately noticed this too.So, the corporations got them for the sales forces, and the apps have been non-stop in the market place, making everything much easier for the mobile work teams. Okay so, there are now many other imitations, knock-offs, and array of other choices, but Apple was first, and has put together an abundance of apps. Thus, for those who are really on the go, Apple’s lead and loyal following gives them the clear edge still.And even if in the future, it’s not the “Best” technology, it has first to market, or first mover advantage, which is a big deal in personal tech, plus it has a tremendous brand loyalty which is growing every day, and supported by Apple Stores in the brick-and-mortar retail space as well. The iPad was a definite game changer, and Apple must continue to innovate, meanwhile corporations and small businesses continue to make it the brand of choice. Please consider all this.